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Get to know us

Rogator AG

About us

Since 20 years Rogator AG stands for powerful software and successful online research. The company’s guarantee for success is the combination of reliable software products, sound methodological knowledge in online customer and employee surveys as well as a comprehensive full-service offer: “Combined Competence” for every survey project.

True to the philosophy “more than you ask for” Rogator always thinks one step further for maximum customer orientation as well as innovative and tailor-made solutions. Johannes Hercher, is the chairman of Rogator AG. In our motivated team with flat hierarchies, long-standing experts meet Young Spirit. We owe a large part of our success to this individual mix.

Rogator stands for...

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Combined Competence: Software solutions, methodological and consulting expertise from a single source.
„more than you ask for!“: We exceed our customers’ requirements.
Diversity of competencies: Our teams consist of specialists possessing a variety of skills.
Quality first: Quality management and quality assurance are firmly anchored in processes.
Data protection and security: The Federal Data Protection Act (BDSG), DIN ISO 27001 and GDPR
form the basis of our activities.

You have already heard of us and would like to know whether we are the right partner for your survey project? Find all important information about our areas, topics and services in this factsheet.

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Our divisions

Software

Since 2002, Rogator AG in Nuremberg has been dealing with topics related to software development for online research. In addition to a broad spectrum of methodological knowledge, we offer the right software to support you in all phases of your project to make your customer and employee reserach activities even more efficient

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Customer Feedback

As an established company in the field of online customer feedback, we have been handling complete online surveys for our customers for many years, from conception to evaluation. You can benefit from our expertise in classic topics such as customer satisfaction and loyalty and more specific topics such as price research.

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Employee Feedback

We provide a full-service survey of your employees’ satisfaction and loyalty as well as special topics such as risk assessment, employer branding and pulse checks. In doing so, we draw on experience from several hundred national and international survey projects.

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Rely on the expertise of Rogator

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Company history

Rogator AG – our success story

2002

Company foundation

The success story of Rogator AG began with the founding of the company in 2002. As a pioneer in the field of online research, the young company developed the first software tools for online surveys at that time. In the following ten years, the aim was to establish this innovative solution as a firm pillar of market research.

Thanks to the constant further development of our software tools and the high level of commitment of our team, the company grew continuously. Through regular analyses and market observations, Rogator opened up relevant areas of application and expanded its offering. The possibilities of online research became increasingly important and are now regarded as the most widely used and indispensable methods in market research.

2005

Consulting at Rogator: With know-how to success

In the following years, our methodological knowledge of conducting online surveys also grew. This extensive know-how became so essential for our customers that in 2005 the company decided to add consulting and project implementation to Rogator AG’s permanent range of services.

This decision expanded our portfolio to include services such as the development and programming of customer-specific online questionnaires, project management, statistics and interpretation of results as well as advice on possible follow-up processes.
In 2007, the expansion of consulting also brought with it a change of location: Rogator AG moved into its current premises at Emmericher Strasse 17 in Nuremberg.

2009

Rogator software tools: Reliability meets innovation

The development department also benefited from this company expansion, as the growing know-how had a direct influence on the continuous optimization of our software tools. As a result, Rogator expanded its software range in the following years to include

the panel software RogPanel (2009),
the management feedback tool Rog360 (2012),
the community software RogQ-Lab (formerly: RogForum, 2014)
and the text analysis software RogTCS (2014).

The latter now enables users to automatically evaluate and visualize qualitative ratings and open, unstructured text responses in online surveys for the first time – without any manual effort. This important step is a revolution for online market research and offers completely new possibilities for the use of qualitative surveys. The online research industry is now showing rapid growth and is becoming increasingly important. In 2013, Rogator received the Innovation Award of the BVM (Berufsverband Deutscher Markt- und Solzialforscher e.V.) for the development of the new hybrid technology HbbTV survey.

2015

In focus: customer and employee feedback

Over the following years, the tasks and the expertise acquired by our consulting team became so extensive that Rogator decided to split this division in 2015:

The focus areas Market Research and Employee Research were created. All three company pillars – software, employee and customer surveys – are constantly evolving, enabling Rogator to respond professionally to the individual requirements of its customers from all sectors.

2020

Focus on core competencies

Not only has our range grown, but so has our team. In 2017, Rogator AG expanded its premises to include an additional wing. In 2020, Rogator finally decided to focus on its core competencies: Customer surveys and employee surveys. Today, the company sees itself as a specialist for reliable software tools and a service provider for customer and employee surveys. True to the motto Combined Competence, we offer our customers software and consulting from a single source and support them throughout the entire survey process with our full-service offering on request.

Social commitment

Find out more about Rogator’s social commitment!

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