Factsheet Customer panels
No matter whether you are setting up, migrating, administering or supervising the studies of a panel: Rogator supports your concerns. More information in our factsheet.
Flexible administration of your customer panels
Administer your panel independently or transfer all or some administrative tasks that occur during ongoing panel operations to Rogator. As your experienced partner with extensive knowledge in the field of panel administration, we can take over the complete support of your panel for you if you do not have the internal capacities for panel maintenance and support.
Our experts have many years of experience in serving many different panels and target groups. Do it right from the start and benefit from our know-how and competence.
Your benefits of panel administration with Rogator
At Rogator, you receive comprehensive, personal support from our experts with the appropriate know-how right from the start. Throughout the entire project cycle, you benefit from your personal contact who is available to answer all your questions about panel administration.
Our experts bring in their experience from supporting many different panels and thus ensure the effective administration of your panel. At the same time, you have access to the methodological competence and experience of our employees from 20 years of online research when it comes to study supervision and implementation.
Using communication templates
Panel administration with Rogator provides you with numerous standard templates for communication with your panellists. Common processes are also stored as templates. With these templates you can make your panel communication faster and more efficient.
Step by step to standalone panel administration
Would you like to look after your customer panel yourself in the long term and build up your own expertise in this area? Or would you like to develop your existing knowledge of panel administration further? We support you and accompany you step by step on your way to the independent and professional administration of your customer panel.
Panel administration with Rogator gives you the opportunity to manage your panel together right from the start or, if you wish, to gradually hand it over to you. An intensive briefing with subject-specific workshops takes place at all levels so that we can guarantee you a gentle introduction to the complex field of panel research.
We’ll take you by the hand: You can rely on our knowledge and experience in the field of panel administration.
Rogator advises you individually on the following panel administration questions
How much effort does panel administration involve?
Panel administration is the be-all and end-all and therefore an important part of your ongoing panel operations. This work should not be underestimated. Rogator will support you with the extensive know-how and extensive experience of our experts, our proven software and other resources to provide you with the best possible support in all important areas.
How often are data updates performed?
We recommend that you update the data for the panellists once a year. Rogator can also take over this process for you and guarantees minimal effort for the panel participants.
Which service modules need to be booked?
At Rogator, there are no mandatory service modules that you only get as a package and always have to book together. With Rogator, you are completely flexible and free to decide which administrative tasks you want to take over yourself and which services you would like to outsource. We only take over and charge for the part that you do not want to do yourself - even temporarily.
What happens if my panel shrinks?
We provide effective measures against panel mortality and plan and implement with you in good time, e.g. the subsequent recruitment of participants similar to your target group. This means that you always have an up-to-date, fully functional and comprehensive panel at your disposal.
Maintain participant motivation
A very important topic in the field of panel administration, one on which we are happy to advise you, is the maintenance of participant motivation. We offer you different strategies and measures for this purpose:
- Incentives: The classic and at the same time very effective measure for maintaining participant motivation.
- Motivation tasks and fun surveys: These offer your panellists more than just variety and surveytainment. You will also gain important insights into your target group.
- News, information, birthday greetings and loyalty campaigns: These create a personal, authentic effect for the panel, have a positive effect on customer loyalty and give your panellists the feeling of being part of an exclusive circle (experts, VIPs etc.).
- Method tests: These offer you insights into the response behaviour of different devices and input methods and provide clues for increasing participant motivation. At the same time, you will engage the participants and condition them for participation.
Services at a glance
New recruitment and post-recruitment
Communication with participants
Motivation and incentivisation of participants
Quality and plausibility checks
Maintenance of the panel website (panel news)
Managing the panel app
Regular data updates