Does the packing appeal to customers?
Does the product have the required properties?
Is the price attractive for customers?
With a product test you can find out how your product or service is perceived by the desired customer group. The customer statements in the product test show the strengths and weaknesses of your product and thus ideally help you perfect your product. An online product test seems the obvious choice, especially if design and audiovisual evaluation of the product is sufficient. A special advantage are the comparatively low amount of time and costs in relation to other test procedures.
Various techniques using the multimedia potential of modern online media can be used when carrying out the test, depending on the requirement.